When a love of sport, the ocean, business and branding come together….
It’s always a delight when I get to catch up with Lana – head honcho over at Catfish Designs. I truly love hearing how a generational business started, evolved and is kicking arse throughout this new world we live in.
Some takeaways:
Catfish Designs is one close to my heart. I have worked with Lana, hubby Andy and her gorgeous Mum too – we were so lucky to have had the chance to rebranded Catfish to match how their business and how it has evolved over the years.
How to step into a generational business
Setting up expectations when working with family members
Online shopping
Streamlining work processes
Trusting an online business
Customer service and the tips on how to keep customers happy chappies
What’s the one thing you would tell your teenage self
Biggest takeaway – put your ego aside, stop people pleasing and lead with your good intentions!
Thanks for joining us Lana – can’t wait to meet the new little Catfish mini soon!